Martha's Vineyard Clothing

The flagship store began as a tribute to the island and its history – a double meaning referring to the store location, across from the boat slips of Oak Bluffs Harbor, coupled with the revolutionary year of ’77 – a nod to the history. We offer casual clothes, accessories and swim apparel for men, women and children. We don’t fit the mold of typical “Vineyard fashion.” We’ve created a line that is truly unique – allowing you to stand out and relive your Vineyard summer all year long. 

THE LOGO

Slip77 9 dots logo

The Nine Dots – Morse code for the letter S is 3 dots. And with a name like Slip Seventy Seven, it was only natural to create a logo with 9 total dots to represent the S in each word of the store name. One dot intentionally distinct to represent the individual spirit of Martha’s Vineyard.

 

Don’t wait for life to happen to you, get out there and…

GET SPOTTED.